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Qualified sales leads

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default Qualified sales leads

Post by Admin on Sun Jun 08, 2014 1:24 am

Discussion board for page: Qualified sales leads

Sales leads are typically generated for closing a sale. As a result, they are information heavy - a sales lead would contain not only the basic information of a person, but also more detailed information such as FICO Score, Household Income, etc.

If a sales lead eventually makes a purchase, this is called conversion and a closed sale. The ratio of sales leads that convert is often referred to as the conversion rate, a way to measure the effectiveness of a sales process, sales team, or sales person.

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