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Rise of Social Media

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default Rise of Social Media

Post by Admin on Mon Aug 04, 2014 2:52 am

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The world has changed. Many television programs can only be produced because of the revenue generated by viewer interactions through telephone or SMS voting.

Universal McCann has released a new report on the impact of social media (such as blogs, social networks, online video) on the media landscape. It surveyed 17,000 Internet users worldwide in March 2008. The report found that social media, in particular blogs, are "becoming a more important part of global media consumption for internet users than some traditional media channels." The report also found that social media is a global phenomenon (29 countries were surveyed), although there are cultural differences in how people use it.
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